Two Seasons

The Task was to design an in store publication that made customers more aware
of the brands that the Two Seasons stores provide.

We were given a lot of freedom within the design of the publication, with this, we looked into the culture surrounding the brands and settled on creating illustrations that reflected these aspects.

We tried and tested many ways in which to make the publication function as well as cost effective.

A cleverly folded piece of print work that reduced down the size of A5 made the brand awareness publication perfect for displaying at the till points as well as around the store.

Folded to A5, appearing how it would look in store.

Opening fold

Four panel illustrations that make up the reverse side of the publication.

The big spread, information about DC, Nixon, RVCA, Billabong and Sector 9 is displayed
on the reverse of the publication